From Jim Gilliam's blog archivesDockers Mobile Pant
April 18, 2002 6:29 PM
Levi's unleashes the Dockers Mobile Pant. They have two additional hidden pockets designed to hold cell phones, palm pilots, blackberries, etc.
As any modern, jet-setting male knows, the number of things one has to carry around has gotten out of hand. This product shows that Levi's not only understands its market, but lives it. Add in an ad campaign featuring a beautiful woman with x-ray glasses, and you've got a hit-in-the-making. Very impressive.
If only my delicately honed fashion sense could handle khakis.
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Dockers Mobile Pant (04.18.2002)