From Jim Gilliam's blog
May 16, 2006 12:30 PM
i love that a woman from walmart is driving this ad auction platform initiative. the upfront is a hugely ineffcient system that must make the walmart brass cringe. plus ad execs *should* make 32 cents an hour, right?
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Read the 1 comments and join the discussion.
The ad auction is a very clever idea.
I suppose the advertisers seek for more transparacy of the market.
This might be a positive change for quality channels and publishers.
Wed May 17 2006 1:30 PM
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Jim Gilliam
Learn more about me or read my blog. For the latest on my lung transplant situation, check on jim.
Learn more about me or read my blog. For the latest on my lung transplant situation, check on jim.
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